In the United Kingdom, comparethermarket.com was the leading insurance website in terms of share of voice, with approximately 6.15 percent. The websites gocompare.com and moneysupermarket.com followed with 4.36 and 1.86 percent, respectively.
Leading insurance comparison websites in the United Kingdom (UK) in the 3rd quarter 2024, by share of voice
Insurance sector includes; business, health and life, home, auto, car and travel insurance.
*Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. The top 20 players in the chart have the highest share of voice across 16,456 search terms.
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Pi Datametrics. (July 11, 2024). Leading insurance comparison websites in the United Kingdom (UK) in the 3rd quarter 2024, by share of voice [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/880767/leading-websites-in-the-insurance-industry-in-the-united-kingdom/
Pi Datametrics. "Leading insurance comparison websites in the United Kingdom (UK) in the 3rd quarter 2024, by share of voice." Chart. July 11, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/880767/leading-websites-in-the-insurance-industry-in-the-united-kingdom/
Pi Datametrics. (2024). Leading insurance comparison websites in the United Kingdom (UK) in the 3rd quarter 2024, by share of voice. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/880767/leading-websites-in-the-insurance-industry-in-the-united-kingdom/
Pi Datametrics. "Leading Insurance Comparison Websites in The United Kingdom (Uk) in The 3rd Quarter 2024, by Share of Voice." Statista, Statista Inc., 11 Jul 2024, https://www.statista.com/statistics/880767/leading-websites-in-the-insurance-industry-in-the-united-kingdom/
Pi Datametrics, Leading insurance comparison websites in the United Kingdom (UK) in the 3rd quarter 2024, by share of voice Statista, https://www.statista.com/statistics/880767/leading-websites-in-the-insurance-industry-in-the-united-kingdom/ (last visited December 30, 2024)
Leading insurance comparison websites in the United Kingdom (UK) in the 3rd quarter 2024, by share of voice [Graph], Pi Datametrics, July 11, 2024. [Online]. Available: https://www.statista.com/statistics/880767/leading-websites-in-the-insurance-industry-in-the-united-kingdom/
